Google Assistant app arrives on iPhone to challenge Siri

Google Assistant announced at 2017 I/O conference

Google brought their Assistant app to the iPhone today, announced at their Google I/O conference for developers. The Assistant is similar to Siri, Alexa, Cortana1 and others, but you are also able to ask it things via textual chat as opposed to just voice. It also can control some smart home devices and talk to other third-party applications.

In my opinion, any third-party digital assistant is dead on arrival on the iPhone, due to the fact that they are locked into applications, and you can’t replace Siri from being the default. After you’ve unlocked your phone and found the app, you might as well have used Siri anyway. Still, it’s fun to play around with, and this is surely a big moment as we move towards more voice-based interactions with our technology.

Google Assistant is now available on the App Store.


  1. Microsoft’s digital assistant.